Sunday, April 5, 2015

Complete Rebuild?

Lakers Need All The Help They Can Get



With their fearless leader Kobe Bryant out, the Lakers are in a complete jam not on the court but also from a venue standpoint. The Lakers have been struggling to fill seats in the Staples Center.

Sitting a whopping 22-55 for the regular season, its become apparent that no ones showing up to watch the Purple and Gold. The Lakers organization and the Staples Center have come together to make the executive decision to just cut ticket prices, in hopes of people coming by the mass to watch a game.



The organization has announced they will continue to cut higher priced tickets to have the arena filled.
For an example, the usual $400 tickets -- right behind court side seats -- are going for $119. -TMZ Sports

The idea of cutting the prices down is a simple but great one because if you look at teams like the Dallas Mavericks, Memphis Grizzlies, Atlanta Hawks or Cleveland Cavaliers whom are doing well this season all have significantly cheaper ticket prices and tend to relatively have packed arenas for home games.

It wouldn't be logical to make the tickets too cheap but from the standpoint of a team struggling on the court and suffering to have the minimum amount of fans in their arena, it's a great marketing decision for the Los Angeles Lakers to finally make because their average ticket price of 130.00  is up with the New York Knicks, another team struggling on the court.

If this works for the Lakers, the New York Knicks should definitely lower their ticket prices. Although the venue of MSG is indeed a great one, more people would be able to enjoy a Knicks game.

LS




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